Business Function Assignment Essay Example | Topics and Well Written Essays - 2000 words

Business Function Assignment - Essay ExampleThey lead influence the decision-making process of the government regulators, the third stakeholder group. Moreover, the concerns of the environmentalists willing be muted, as they have been in brotherhood America, if the European public-at-large is confident that the science behind GM products is sound and that the risks to the environment and to public health argon minimal if not absent. European consumers essentially sh are the same takes as environmentalists, but couched in a somewhat different way. This stakeholder group expects the products they purchase, and particularly their food supply, to be 100% safe. They understandably want to nurse themselves and their families from any potential harm or risk that might be associated with consumption of GM products. eyepatch environmentalists are concerned more with the effects of production on the environment as a whole, consumers are more specifically concerned with individual safety. That being said, much of the concern of European consumers regarding GM products is feed by the anti-GM campaign carried on by the environmentalists.The third stakeholder group is government officials and regulators. This group has an interest in carrying out its responsibility to the European public safety. They to a fault have a significant political interest in holding onto power in a democratic system. Doing so requires that they maintain a plastered correlation between their own regulatory activities and the will of the public (Minder par. 5). To some extent, this political interest is also tied to the interests of the environmentalists, who also wield political power in the form of campaign contributions and general nutrition or lack of support... This paper talks that the main stakeholders relevant to Monsantos attempt to introduce GM products to Europe are special interest groups, particularly environmentalists, European consumers, European governmental officials and reg ulators, and Monsanto itself along with its employees and shareholders. apiece of these stakeholders has unique interests in the outcome of this process. To sum up, the paper says that Finally, Monsantos shareholders must be convinced that the corporation has a sound strategy for moving forward into new markets. This means marketing the marketing efforts. redden if Monsanto remains short of success, as long as it can show a strategy that is highly likely to lead to success within a specific, reasonable time frame, the shareholders should be satisfied that the follow is on the right track for long term growth. Shareholder confidence depends on effective counsel and strategic focus of the companys long term business plan. Clearly, effective marketing and communications activities that are fully aligned with Monsantos long term business growth objectives are the soreness beat of that business plan. Informing shareholders and employees about these efforts grows confidence within t he company and ensures that the investment capital will continue to be there to support the plan over the long time.Monsanto would like to become an mobile contributor to environmental groups and devise ways of helping their causes that transcend the GM issue.